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Wear it. Don't sweat it.

3-year warranty + 30-day returns
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3-YEAR WARRANTY

30-DAY SATISFACTION GUARANTEE

H6D 2022 26258 mod WSR 1000x1000 ca294162 9230 4d29 8ed6 371ae28e0e6b
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HERE TODAY, HERE TOMORROW.

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Check out the Support & FAQ Page.

CUSTOMER TESTIMONIALS

Straight from the source.

★★★★★

"This watch evoked the feels of a blissful day driving PCH through Monterey & Big Sur...quality is top-notch...and the dang thing just puts a smile on my face every time I look at it."

Keith H.

Rantoul, IL

★★★★★

"The moment I wrapped this timepiece around my wrist I knew it was going to become my daily driver...Everything is executed with the kind of precision that usually comes with an extra zero or two on the price tag. I’ve owned plenty of watches...this one doesn’t just tell time, it tells stories, memories, and daydreams of the ocean."

Sean H.

Denver, CO

★★★★★

"I appreciate the fact that they're designed and assembled in the USA, plus the partnership with the Surfrider Foundation should resonate with all water lovers."

Michael D.

Austin, TX

★★★★★

"A home run for a new watch company...I absolutely love the way it feels on the wrist."

Carlo T.

Los Angeles, CA

★★★★★

"Build quality is amazing...High quality stainless steel, and rubber strap is very durable and comfortable. The Sellita SW200 came running +1 second a day. Overall very impressed."

Lee B.

Pomona, CA

★★★★★

"I saw the PCH at the DC watch show...The PCH really shines in person. The weight is just right and the strap is super soft. Highly recommend."

Steve S.

Stafford, VA

★★★★★

"Been wearing the Surfrider Beach for the last 3 months...and it's an absolute pleasure to look at. It stands out in different light situations. At night, the lume is superb! The movement accuracy is outstanding, it rivals those that are Superlative Chronometer or METAS certified in my collection!"

Juan A.

Salinas, CA

★★★★★

"I am so happy I stumbled across Lōcī...The watches all looked great. I went for the PCH Surfrider Beach and it really is a quality, standout piece. The watch was internationally shipped out to me quickly and the attention I received from the brand owner was excellent."

Darren A.

Tblisi, Georgia

★★★★★

"Couldn't resist, glad I didn't...The watch is comfortable, the dial is wonderfully detailed, and the whole thing is built to a pretty serious standard, well beyond what you'd expect at this price."

David G.

Topanga, CA

EXPLORE THE PCH COLLECTION

H6D 2022 26509 WSR copy 2

PCH Surfrider Beach

HIT THE BEACH
2023 12 21 14 56 07 B R8 S4 mod sq crop WSR

PCH Big Sur

ROAD TRIP
H6D 2022 26257 mod WSR

PCH Monterey Bay

DIVE IN